Is Turo Still a Worthwhile Side Hustle in 2025? Let’s Talk!

This is a question I get asked a lot: Is Turo still a good way to make money in 2025? And honestly, it’s a valid question.

The Honest Truth About Turo in 2025

I’ve been talking about this topic every year since I started YouTube in 2020, and here’s the deal: I still believe Turo is a great side hustle. It’s lucrative, scalable, and still one of the easiest ways to turn a car into cash. But (and this is a big but), it’s not for everyone, and Turo’s recent policy changes have made it harder for casual hosts to succeed. So if you're just looking for a low-effort way to make a few extra hundred bucks, you might want to reconsider.

The Good Stuff: Why Turo is Still Worth It

1. Making Money is Almost Guaranteed

If you buy the right car at the right price, you’re almost guaranteed to make money on Turo. And in the world of side hustles, that’s rare. Unlike flipping sneakers or selling NFTs (RIP to those who invested heavily), Turo remains a legit, cash-flowing business.

2. It’s a Scalable Business

If you’re serious about it, you can go from one car to a full fleet. I’ve personally scaled my business and, while it comes with challenges, it’s entirely doable.

3. You Can Own Your Dream Cars (and Make Money With Them)

Turo has allowed me to own a fleet, buy a Tesla Model 3 Performance in cash, and even help my husband get his dream 2020 GT500. Not to flex… okay, maybe a little.

4. It’s Still a Growing Market

Car sharing isn’t going anywhere. People love renting unique cars, and Turo fills a real need. Plus, as traditional rental companies continue to price gouge (looking at you, Hertz), more people are turning to alternatives like Turo.

The Not-So-Great Stuff: Why Turo Might NOT Be Worth It

1. Turo’s Host-Unfriendly Policies

Turo has made some interesting (read: frustrating) changes in 2024, clearly gearing up to go public. Some of the new policies include:

• Auto-Trip Acceptance – You no longer have the ability to approve or deny a trip.
• Automatic Trip Modifications – Guests can change trip details without your say.
• Increased Maintenance Scrutiny – Cars can be delisted for maintenance concerns (sometimes unfairly).
• Stricter Review Policies – Bad reviews are harder to remove, and good reviews matter more than ever.

2. Not Great for Casual Hosts

If you only want to list one car to “see how it goes,” you might find yourself drowning in policy changes, guest issues, and maintenance costs. Turo is now better suited for serious hosts willing to scale to at least four cars.

3. Increased Competition

With more people jumping on Turo, the market is getting saturated. If you’re listing a boring, overused sedan at a premium price, don’t expect bookings to roll in like they did in 2020.

So, Should You Do Turo in 2025?

If you’re serious about it, yes. If you’re thinking of just testing the waters with one car, probably not. The reality is that the days of easy, no-effort money on Turo are over. But for those willing to adapt, strategize, and scale, it’s still an amazing side hustle.

So, what do you think? Is Turo worth it for you in 2025? Share this post with your friends who might be interested in making money by becoming a Turo host!

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